Growing Your Digital Speaking Business

by | Apr 8, 2020

During the last few weeks, we’ve seen the Speaking Industry turned on its head with no public gatherings being allowed and the world being on lockdown.

As changemakers, we know in every crisis there is growth & opportunity.

There are many ways you can continue to add impact and develop your speaking business during these times and we’ll illuminate a few of those ways for you here.

1. Build Your Online Presence
There may never have been a better time to grow your own online audience. Whether it’s your YouTube channel, podcast or Facebook Group – or better still, all of them!  Now is a great time to focus on building them. Not only are you creating a following for now, but for the long term too.

2. Build Your IP
You may have a book, a programme, package, membership site or an opt-in that you’ve been thinking of developing or have partly developed. While the events industry has slowed down, now could be the best time ever to start, or complete, an asset that could produce long-term income or give you greater credibility in the market.

3. Develop Your Marketing
The online world is always evolving. How up-to-date is your website? What could you be doing to develop your lead generation? This could be creating downloads you can give away at events later in the year. It could also be time to build your speaker one-sheet or brochure.

4. Online Events
Keep researching virtual events online summits and conferences in your niche – they’re out there and they’re numbers are growing.

5. Upskill
As many live events and training will pivot to delivering online, it’s essential that you develop your facilitation and technology skills to ensure that you still give a Stellar Performance at these events, but it will require enhancing these skills.

Tools

Here are our favourite tools to support you with building your speaking business digitally and running your business remotely.

Keep Talking & Connecting

  • Krisp.ai – if you running calls from home & you want to block out the background noise like kids screaming, then Krisp does this for you
  • Grasshopper.com – is a great VOIP solution if you need to put a phone system in place quickly that allows you to take calls anywhere without hardware
  • Slack.com – a message based free software which can be segmented into teams, projects
  • Loom.com – if you want to create short video explanations
  • Otter.ai to transcribe meetings in order to distribute minutes easily

Manage Projects & Your Team

  • Teamviewer.com – be able to see your teams screens & even take over their mouse to make changes
  • Pukkateam.com – overcome the feeling of being isolated by being able to see when your team members are free to chat or are on lunch
    Asana.comTrello.com or Basecamp.com – manage your projects and tasks & share updates, allocate responsibility, create gantt charts & remotely manage your team
  • Acuityscheduling.com – book and manage appoints (you can learn more about this on this live training here
  • Pukkateam.com – overcome the feeling of being isolated by being able to see when your team members are free to chat or are on lunch
  • Asana.comTrello.com or Basecamp.com – manage your projects and tasks & share updates, allocate responsibility, create gantt charts & remotely manage your team

Deliver Virtually

  • Podcasts – connect to your audience through your podcast channel anchor.fm is really simple to set up & record & distribute all in one place & for free
  • Video conferencing – we use zoom.us for video conferencing, webinars & even break out rooms for teams & groups
  • Create digital courses – Thinkific.com allow you to host courses for free so this might be a good time to test out this style of delivery
  • Livestream your events – https://obsproject.com allows you to stream across multiple platforms all at once
  • VPN – it’s a good idea to use a VPN in order to keep your data safe and stay anonymous when working remotely. If you don’t know what features a VPN tool should have, read this article about the best free VPN tools


We have a great team of top quality, reliable service providers and partners who can support you with any aspect of growing your speaking business within the current climate so please get in touch if there’s anything you need support with.

Stellar Regards,
Your Stellar Team

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